The massive new domestic television rights deal is the biggest reason for the rapid growth of franchise values, executives said.

CNBC senior sports reporter Michael Ozanian put together valuations for all 30 NBA franchises. Here's the full list and breakdown.

Tom Brady joins the sports collectibles market as a 50% owner of CardVault, now rebranded as CardVault by Tom Brady.

Each bid now enters an exclusivity process and if concluded will result in £520m of investment filtering into leagues ...

Thanks to the excellence of Tom Brady, the Patriots have six Super Bowls in their history, all coming in this century. The ...

But compared to other sports trophies, it's miniscule. The MLB World Series ... as well. The NBA's Larry O'Brien Trophy is 15 ...

Just in time for the Eagles-Chiefs Super Bowl on Fox on Sunday, Nielsen has increased its out-of-home measurement to now ...

Mark J. Rebilas-Imagn Images NBC returns as an NBA media partner, replacing TNT, while Amazon debuts in this space. According to Front Office Sports' Ryan Glasspiegel, Pacers legend Reggie Miller ...

Hall of Famer Reggie Miller will join NBC Sports as its top color commentator when the NBA returns to the network later this year, Front Office Sports reported Wednesday. Miller reportedly will ...

Hall of Famer Reggie Miller has finalized a deal to join NBC’s new NBA coverage as a color commentator, according to Ryan Glasspiegel of Front Office Sports. The move reunites Miller with a ...

In a sign of how much NBC wanted this sports deal, the company is paying more for NBA games than it is for its current NFL package, according to estimates from the independent analysis firm ...

Syracuse, N.Y. —Mike Tirico is returning to the NBA. Tirico ... careers in sports broadcasting hosting NBC’s primetime Olympics coverage as well as the NFL, NHL, college football, golf ...