"And Minimalist is a great example of making our portfolio future fit," Jawa asserted. Like in any acquisition done by the company in the past, he said Minimalist fits in "segments of demand space ...

Hindustan Unilever announced its agreement to acquire beauty startup Minimalist for approximately $342 million, marking a significant expansion in its premium beauty segment. The deal, set to close in ...

businessline had earlier reported that HUL was in talks to acquire Minimalist as it aligned with its strategy to broaden its product portfolio and connect with modern consumers. According to ...