Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences are engaging with more in-depth storytelling. This includes behind-the-scenes ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

Recently, the firm has been leaning into its scale-driven cost advantage to emphasize its value offerings amid a challenging consumption spending environment. We view this strategy as prudent.

Yes&'s leadership was attracted to Beacon for its strong B2B track record in industries such as fintech, cybersecurity, ...

BPI received multiple honors at the 60th Anvil Awards, reinforcing its leadership in strategic and purpose-driven ...

Primitive marketing agency has launched its new public relations arm, naming Chris Cook to lead it to better support businesses and their goals.

When it comes to building an audience, these emerging marketing and tried-and-true strategies should be a part of your playbook.

China’s latest move in declaring new counties in disputed territory exactly rhymes with its Cold War strategy, which continues to circumscribe progress in relations. This thaw-and-provoke ...

Retail giant Amazon, online fast-fashion retailer Shein and confectionary brand Ghirardelli Chocolate are among the 600 companies recognized for offering the best customer service in America ...

Russian President Vladimir Putin indicated on Monday that he sees a second Trump presidency as an opportunity for a new era in U.S.-Russian relations. Putin spoke of the challenges Trump faced in ...