UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.

Recently, the firm has been leaning into its scale-driven cost advantage to emphasize its value offerings amid a challenging consumption spending environment. We view this strategy as prudent.

BPI received multiple honors at the 60th Anvil Awards, reinforcing its leadership in strategic and purpose-driven ...

Primitive marketing agency has launched its new public relations arm, naming Chris Cook to lead it to better support businesses and their goals.

Retail giant Amazon, online fast-fashion retailer Shein and confectionary brand Ghirardelli Chocolate are among the 600 companies recognized for offering the best customer service in America ...

Xi and Putin “have indicated a willingness to build relations with the United States on a mutually beneficial, mutually respectful basis, if the Trump team really shows interest in this ...

The Senate Foreign Relations Committee late Monday afternoon approved Marco Rubio’s nomination unanimously to serve as secretary of state, and a floor vote on his confirmation is expected later ...

Long development cycles for marketing initiatives seeking perfection only risk being overrun by competitors, and don’t keep up with current customer demand for innovative change. Reserve a ...

CX drives growth. Customer experience in marketing improves retention and revenue, and there’s a strong link between seamless CX and improved business outcomes. AI personalization. AI and data ...

According to Harvard Business Review (HBR), companies with high scores on brand loyalty and customer loyalty market ... and proves less expensive than marketing to attract new customers.