Heinz is teaming up with hip-hop hitmaker Mustard, who went viral for a memeable mention in Kendrick Lamar's "TV Off," for a limited-edition sauce.

Last night, during arguably the biggest night in music, Heinz and Grammy-winning producer Mustard announced a collaboration so inevitable it feels like the universe finally caught up. That’s right: Mustard (whose real name is,

But, if I think I’m too in tune with social media, then Heinz is in the same boat with me. Between its emotional support ketchup bottle—playing into the emotional support water bottle trend—the Deadpool and Wolverine ketchup and mustard bottle collectibles,