Owain is the CRM Editor at TechRadar. He spends his time getting hands on with CRM platforms, interviewing key players from across the industry, researching the CRM market, and attending industry ...

Through my work with large-scale sales organizations, I've identified several critical shifts that characterize the most successful modern customer engagement strategies. And, more importantly, I've ...

AI software market is growing rapidly with a 30% compound annual growth rate from 2023 to 2030. US companies lead investments and Palantir and Salesforce are top performers.

Automation is redefining lead generation. The shift from manual to intelligent, data-driven systems provides a pathway to ...

Wendy's has upped its digital game at a time when McDonald's status as digital transformation leader has stalled.

If you’ve got the marketing blues, I have some good news. Your marketing probably isn’t “wrong;” it’s just not reaching the right audiences.

As traditional channels lose steam, brands are rethinking customer conversations and the SaaS company is helping businesses turn WhatsApp into a sales and marketing powerhouse.

Conversational AI platform major, Gupshup has launched its AI Agent Library – a suite of 15 pre-built and customizable AI Agents that businesses can leverage to accelerate time-to-market. Company ...

Edward Drax, Managing Director of Yocuda, is at the forefront of transforming retail experiences through cutting-edge digital ...

ERP vendors often start off as cross-industry application providers but, in time, they will become interested in developing industry-specific vertical applications. Zoho recently discussed their goals ...

It’s quite possible business applications may begin to collapse in the agentic AI era. If you consider the core foundation of ...