The Rolex 24 starts the racing calendar at Daytona International Speedway. Here's what to know about the 24-hour race, ...

Pacers point guard Tyrese Haliburton clearly knows what we’re talking about. Speaking to the press this week following a game ...

Since 1992, the winning drivers each receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona watch. How much it is worth? Well, Rolex doesn't list a price on its website.

Here's how a small fortune's worth of Rolex Daytonas bide their time at the Rolex 24 Hours at Daytona before landing on the ...

Super Bowl LIX was full of big moments, from Kendrick Lamar's halftime show with SZA to the Philadelphia Eagles' victory.

Unsurprisingly, NFL’s GOAT (and the sports world’s biggest watch guy) Tom Brady kept everyone guessing with an exquisite ...

On the jewelry side, the sale includes pieces from Harry Winston (notably a pair of ruby, turquoise, and diamond earrings ...

TBE's' most recent extravagant acquisition is a Rolex Daytona ‘Eye of The Tiger ... The Arabic numerals 15, 30, and 45 are made of yellow gold, as is the Rolex coronet, while the remaining ...

What is more of a surprise is seeing her stack the stainless steel and rose gold ... (there's a yellow gold one, too) just like Serena Williams did last year. Carlos Alcaraz Rolex Cosmograph ...

But many NASCAR champions have tried and come up short of sporting the unique trophy awarded to every class winner (a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona with a white ...

Andy Warhol famously once quipped, “I don’t wear a Tank to tell the time…I wear a Tank because it’s the watch to wear.” The ...