The new Kylie Cosmetics Natural Blur Powder Foundation has been hailed for its lightweight matte finish and 12 hours of wear, ...

Eyeshadow is one of the biggest beauty trends for fall 2025 if the runways are any indication. It had a starring role at many key shows, including this matte take seen at Luar. The inspiration?

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Announced today, February 14, and officially launching on February 17, the first Hannah Bahng x rom&nd collection includes a ...

Holliday Grainger is just beautiful, isn't she? Her dazzling red hair is so striking (excuse the pun) and she lights up the screen when she appears on BBC's Strike alongside Tom Burke, playing ...

For a romantic and soft look, Deepika often chooses peachy tones on the eyes and a touch of rosy blush on the cheeks.

If you’re still searching for an easy makeup routine for Valentine’s Day or Galentine’s Day, Lady Gaga's makeup artist Sarah Tanno has the best hassle-free tips for a flawless finish.

"Hey there, I’m Roxette! I’m all about beauty, skincare, and a little bit of real talk along the way. Stay tuned on Looksie ...

Available in every shade under the sun, from peachy pinks to nostalgic browns, Summer Fridays' tinted balm has earned cult ...

Valentine’s Day is the perfect excuse to play with makeup and embrace your beauty. Opt for a soft, romantic glow or a bold, ...

So, if you're on the hunt for the perfect natural-looking lippie and perhaps already look to the Black Doves star for ...

The issue was never about choosing between two extremes of a natural look and made-up one. It was about understanding makeup ...