USC Trojans women’s basketball guard JuJu Watkins had a quick rise to stardom as a freshman. Watkins has signed numerous NIL ...

Watkins’ first reported NIL deal was on Oct. 10, 2022, with Nike. Nike signed five basketball players to NIL deals, including Bronny James, Caitlin Clark, Haley Jones, and DJ Wagner.

On the Feb. 11 edition of "Run It Back," Unrivaled co-founder Napheesa Collier talked about signing Bueckers to an NIL deal, as well as getting JuJu Watkins — a collegiate icon just like Bueckers — to ...

Earlier this week, the United States government, under the auspices of the new Trump administration, issued a significant new decision regarding NIL.

Nike made a significant impact during Super Bowl LIX, airing its first commercial during the “Big Game” in 27 years. The ad ...

The top female players in basketball used to have to wait until they reached the pros to nab a shoe deal but the advent of ...

USC Trojans sophomore guard JuJu Watkins has been one of ... Bueckers and Johnson signed NIL deals with Unrivaled, while Watkins is the only one taking the investment route.

Currently, 40 states allow high school athletes to accept some form of compensation. William Carter, a top NIL consultant who ...

USC athletic director Jennifer Cohen shares her views on football coach Lincoln Riley, how she is adapting to a new pay era ...

TNT Sports signed a multiyear media rights deal to exclusively broadcast ... are the only college athletes on NIL agreements with Unrivaled, but USC star JuJu Watkins also joined the league ...

has an NIL deal and equity in the league. Bueckers plans to play in Unrivaled when she turns pro. USC’s JuJu Watkins won’t enter the WNBA until 2027, but when she enters the pro ranks ...