To drive sustainable growth, brands must shift from isolated transactions to lasting customer relationships. This requires a ...
According to Sanjay Khosla, Senior Fellow and Adjunct Professor of Marketing and co-Academic Director of Kellogg Executive Education ... was the notion of building relationships rather than sales ...
Industry veterans Tracey Solanas and Mohan Achar join as senior vice president of global sales and vice president of global ...
Leading health insurers such Cigna, UnitedHealth Group and Elevance Health have recently acknowledged flaws in the healthcare ...