Through my work with large-scale sales organizations, I've identified several critical shifts that characterize the most successful modern customer engagement strategies. And, more importantly, I've ...

Banks can combine their natural advantages—core banking products and long-established brands—with cutting-edge customer ...

Starbucks recently made headlines by confirming it will cut 30 percent of its menu offerings. On the surface, this might seem ...

In the digital age, it can be difficult for brick-and-mortar retailers to compete with the convenience of e-commerce websites ...

Customer service satisfaction in energy companies’ has improved in the last six months, reaching +58, a seven point increase.

Consumers are changing the way they want to buy. And top brands are leaning into those changes to retool and invigorate the ...

It is the voice of the customer (VOC) that is the driving voice. Additionally, it is what should be important to the ...

AI has the power to transform the way CX and marketing leaders drive impact. By prioritizing soft skills, creating space for ...

The first step in improving customer experience is understanding what your customers truly want. This means going beyond ...

The two digital customer experience software providers are still ... I think we are the purest definition of what a DXP actually should be. Because there are so many questions always about what's ...

In 2025, AI avatars will be crucial for brand identity, particularly for CSPs, reflecting the brand’s personality, be it humorous, serious, or other qualities Acing the Science of Marketing ...