The battle between NewJeans and Ador and its parent company Hybe has intensified. Today, the K-pop group has revealed they’re ...

NewJeans is officially now known as NJZ following the K-pop group’s departure from former label ADOR.

As NewJeans rebrands as NJZ, ADOR expresses regret over their decision amid an ongoing contract dispute. Fans grow frustrated with the agency’s repeated statements.

ADOR logo [ADOR] ADOR, however ... could undermine investment in the entertainment industry and destabilize the K-pop sector," the company said.

Fans of the band, known as "Bunnies", have been vocal in their support as the band tries to extricate itself from Hybe / Ador. It is not the first time that a K-pop band has tried to terminate a ...